Kimberly-Clark Corporation (NYSE: KMB) today announced that Russ Torres, President, North America, has been promoted to President and Chief Operating Officer, effective immediately.

Kimberly-Clark Reports Q1 2025 Results and Adjusts Full-Year Outlook Amid Geopolitical Uncertainty

Kimberly-Clark Corporation (NYSE: KMB) announced its first quarter 2025 financial results, citing solid operational performance driven by strong execution and cost discipline, while adjusting its full-year outlook due to increased supply chain costs in a more volatile geopolitical environment.

First-quarter net sales totaled $4.8 billion, a 6.0% decline from the prior year. The drop was attributed to foreign currency impacts (-2.4%) and the divestiture of its PPE business and exit from the U.S. private label diaper category (-2.0%). Organic sales declined by 1.6%, reflecting a 1.5% drop in pricing, while volume and mix remained flat.

Reported gross margin stood at 35.8%, including charges from the company’s 2024 Transformation Initiative. Excluding these charges, adjusted gross margin was 36.9%, down 20 basis points year-over-year. Operating profit came in at $769 million, or $844 million on an adjusted basis, down 6.0% versus the prior year.

Diluted earnings per share (EPS) were $1.70 on a reported basis, down from $1.91 in Q1 2024. Adjusted EPS was $1.93, representing a 4.0% decline. The decrease was partly offset by a lower adjusted tax rate of 21.4%, compared to 23.6% in the prior year.

Chairman and CEO Mike Hsu expressed confidence in the company’s strategic direction and ability to manage through rising costs. He highlighted the ongoing success of Kimberly-Clark’s innovation strategy and the company’s progress under its “Powering Care” plan.

Despite headwinds, the company emphasized continued investments in productivity and market share gains through a diversified value offering across its portfolio. The full-year outlook has been revised to account for potential incremental global supply chain costs stemming from a more uncertain geopolitical backdrop.

Goodnites Launches XXL Size Nighttime Underwear to Support Older and Neurodivergent Kids

Kimberly-Clark’s Goodnites® brand has introduced a new XXL size of its nighttime underwear, accommodating children up to 165 lbs. The launch addresses the needs of older and neurodivergent kids who continue to experience bedwetting beyond early childhood. This expansion follows consumer demand and builds on the success of the XL size introduced in 2021. The new size offers comfort and up to 100% leak protection and is available now on Amazon with nationwide rollout ongoing. Goodnites also continues its partnership with the Autism Society of America to support families with tailored resources.

Poise®, the leading brand for light bladder leak protection, launched a new initiative aimed at addressing the health care challenges faced by women in rural areas of the U.S.—often referred to as "health deserts." With 80% of U.S. counties classified as such, and only about 6% of OB-GYNs practicing in those regions, millions of women entering perimenopause and menopause each year are left with limited access to essential gynecologic care and health information.

To spotlight these issues, Poise released a documentary film, directed by Oscar and Emmy nominee Sara Nesson, that follows women in rural communities as they share their personal struggles with accessing menopause-related health care. The film is available at Poise.com/dropsofhope.

In a groundbreaking research collaboration, Poise is also exploring the possibility of using dry urine extracted from absorbent materials in pads to test for health indicators related to perimenopause, menopause, UTIs, and diabetes—potentially creating new diagnostic pathways for women who face barriers to traditional medical testing.

Katie Moran, President of Adult and Feminine Care at Kimberly-Clark, emphasized the brand’s commitment to health equity, stating, “Every woman deserves access to essential health information, no matter where she lives.”

The initiative is part of Kimberly-Clark’s broader mission to support women’s health and well-being globally, aligning with its long-standing reputation for innovation and corporate responsibility.

Kimberly-Clark (NYSE: KMB) will issue its first quarter 2025 results on Tuesday, April 22. A press release and supplemental materials will be issued at approximately 7:00 a.m. EDT.

Kimberly-Clark management will then host a live Q&A session with analysts beginning at 8:30 a.m. EDT.

Kimberly-Clark Professional Launches Enhanced WypAll Industrial Cleaning Cloths for Greater Absorbency and Durability

Kimberly-Clark Professional™ has introduced performance upgrades to its WypAll® X70 Medium Duty and X80 Heavy Duty Cleaning Cloths, enhancing absorbency, strength, and size to better serve industrial and manufacturing environments.

The redesigned WypAll X70 now features a performance-engineered construction that absorbs up to 20% more oil and water, making it ideal for solvent-heavy tasks. The WypAll X80 boasts a tougher surface texture for greater durability, delivering improved cleaning performance for water, oil, and grease.

Both products now offer a nearly 10% larger sheet size in the Jumbo Roll and Pop-Up™ Box formats, providing added efficiency for spill cleanups and minimizing downtime.

“These improvements reflect our deep material science expertise and commitment to customer-driven innovation,” said Susan Gambardella, President of Kimberly-Clark Professional. “We’ve created stronger, more absorbent solutions that deliver better value to our customers.”

Huggies Launches Poop Poncho Campaign to Highlight New Little Snugglers with All-Around Blowout Protection

Kimberly-Clark’s Huggies brand introduced the limited-edition “Poop Poncho” in a cheeky campaign celebrating the newly improved Huggies Little Snugglers diapers, now featuring blowout protection in every direction for sizes 1 and 2. The poncho, emblazoned with “Wish I Had Huggies” on the back, humorously spotlights the reality of diaper blowouts and promotes the brand’s innovation in diaper design.

Backed by research showing baby poop can travel up to seven feet per second, the campaign encourages parents to avoid messy surprises by choosing Little Snugglers. The diapers feature front and back blowout blockers, stretchy leg cuffs, a GentleAbsorb Liner, and a color-changing wetness indicator. They are also fragrance-free and designed for sensitive skin.

Parents can enter to win a Poop Poncho through April 4 at PoopPoncho.com. The campaign supports Huggies’ broader mission to provide practical solutions and peace of mind to caregivers navigating the messier moments of parenting.

Learn more at [Huggies.com](https://www.huggies.com/en-us/diapers/little-snugglers).

KIMBERLY-CLARK’S KOBLENZ SITE SET TO OPERATE ON 100% RENEWABLE ENERGY BY 2029

Kimberly-Clark has announced that its tissue manufacturing facility in Koblenz, Germany will become the company’s first to transition fully to 100% renewable energy by 2029. This transformation, supported by a Carbon Contract for Difference grant from the German government and recent virtual power purchase agreements, is expected to reduce carbon emissions by approximately 50,000 metric tonnes of CO2 equivalent annually—the same as the energy use of 6,700 homes.

The transition will involve electrifying the site's heating systems and sourcing renewable electricity from offsite solar projects in Italy and Spain. Planned upgrades include converting natural gas boilers and related infrastructure to electric systems, which alone will cut over 13,000 metric tonnes of emissions per year. The renewable electricity sourcing will account for an additional estimated reduction of 36,000 metric tonnes.

This effort supports Kimberly-Clark’s broader goal of cutting scope 1 and 2 emissions by 50% from 2015 levels. Other recent sustainability milestones include rooftop solar installations in Spain and South Africa and the launch of a wind farm in Scotland.

Koblenz also contributes to Kimberly-Clark Professional’s closed-loop recycling program, where used hand towels collected across several countries are turned into new tissue products. This initiative underscores the company’s commitment to sustainability and innovation in manufacturing.