WS Investor
09 Sep 2026, 16:12
U.S. Consumer Sentiment Improves in September, While Confidence Weakens in Canada and Mexico
Consumer sentiment across North America diverged in September, according to the latest Thomson Reuters/Ipsos Primary Consumer Sentiment Index readings.
In the United States, the PCSI rose to 50.45 from 49.38 in August, indicating an improvement in household sentiment after the previous month’s decline. The index measures consumers’ views on economic conditions, personal finances, purchasing comfort, job security and expectations.
Canada moved in the opposite direction, with the index falling to 47.35 from 48.19. Canadian households have remained cautious amid affordability pressures, trade uncertainty and concerns about inflation and the broader economic outlook.
Mexico’s PCSI also weakened, declining to 50.84 from 52.77 in August.
The September figures therefore point to improving consumer confidence in the U.S., while sentiment deteriorated in both Canada and Mexico.
Consumer sentiment across North America diverged in September, according to the latest Thomson Reuters/Ipsos Primary Consumer Sentiment Index readings.
In the United States, the PCSI rose to 50.45 from 49.38 in August, indicating an improvement in household sentiment after the previous month’s decline. The index measures consumers’ views on economic conditions, personal finances, purchasing comfort, job security and expectations.
Canada moved in the opposite direction, with the index falling to 47.35 from 48.19. Canadian households have remained cautious amid affordability pressures, trade uncertainty and concerns about inflation and the broader economic outlook.
Mexico’s PCSI also weakened, declining to 50.84 from 52.77 in August.
The September figures therefore point to improving consumer confidence in the U.S., while sentiment deteriorated in both Canada and Mexico.
