The Investor
19 Feb 2026, 13:20
Toyota Motor Corporation will launch the new sixth-generation Toyota RAV4 plug-in hybrid (PHEV) in Japan on March 9, 2026, expanding its electrified SUV lineup.
The RAV4 (PHEV) is offered in the Z and newly added GR SPORT grades, combining off-road capability with enhanced electric performance. The new-generation plug-in hybrid system delivers a maximum output of 242 kW (329 PS) and extends BEV-mode driving range to approximately 150 km per charge, up from 95 km in previous models. The model also supports high-output charging and incorporates silicon carbide semiconductors to improve efficiency.
The vehicle features a 1,500W external power supply function and can provide electricity for up to seven days in emergency situations when fully fueled and charged. The GR SPORT variant adds aerodynamic enhancements, reinforced body rigidity, specially tuned suspension, and GR Performance Dampers to improve handling and stability.
Manufacturer’s suggested retail prices start at JPY 6,000,000 for the Z grade and JPY 6,300,000 for the GR SPORT. Toyota targets monthly domestic sales of 700 units for the PHEV model.
The launch aligns with Toyota’s multi-pathway strategy toward carbon neutrality under its “Beyond Zero” initiative.
The RAV4 (PHEV) is offered in the Z and newly added GR SPORT grades, combining off-road capability with enhanced electric performance. The new-generation plug-in hybrid system delivers a maximum output of 242 kW (329 PS) and extends BEV-mode driving range to approximately 150 km per charge, up from 95 km in previous models. The model also supports high-output charging and incorporates silicon carbide semiconductors to improve efficiency.
The vehicle features a 1,500W external power supply function and can provide electricity for up to seven days in emergency situations when fully fueled and charged. The GR SPORT variant adds aerodynamic enhancements, reinforced body rigidity, specially tuned suspension, and GR Performance Dampers to improve handling and stability.
Manufacturer’s suggested retail prices start at JPY 6,000,000 for the Z grade and JPY 6,300,000 for the GR SPORT. Toyota targets monthly domestic sales of 700 units for the PHEV model.
The launch aligns with Toyota’s multi-pathway strategy toward carbon neutrality under its “Beyond Zero” initiative.