WS Investor
20 Jun 2025, 20:11
Stifel Signs Olympic Champion Kristen Faulkner as Brand Ambassador
Stifel Financial Corp. (NYSE: SF) announced the signing of Olympic gold medalist Kristen Faulkner as its newest brand ambassador. Faulkner made history at the 2024 Paris Olympics by winning gold in both the women’s individual road race and team pursuit in track cycling—becoming the first American woman to win both in a single Games.
Before her athletic success, Faulkner worked in venture capital at Bessemer Venture Partners and Threshold Ventures. Her unique path from finance to Olympic champion exemplifies Stifel’s motto: “Where Success Meets Success.”
In her ambassador role, Faulkner will support initiatives promoting financial wellness, appear in creative campaigns, and engage in community outreach. She joins a lineup of Stifel athletes that includes Mikaela Shiffrin, Jessie Diggins, and Alex Ferreira. Stifel is also a proud partner of the U.S. Ski Team, the St. Louis Cardinals, and other major sports entities.
Stifel Financial Corp. (NYSE: SF) announced the signing of Olympic gold medalist Kristen Faulkner as its newest brand ambassador. Faulkner made history at the 2024 Paris Olympics by winning gold in both the women’s individual road race and team pursuit in track cycling—becoming the first American woman to win both in a single Games.
Before her athletic success, Faulkner worked in venture capital at Bessemer Venture Partners and Threshold Ventures. Her unique path from finance to Olympic champion exemplifies Stifel’s motto: “Where Success Meets Success.”
In her ambassador role, Faulkner will support initiatives promoting financial wellness, appear in creative campaigns, and engage in community outreach. She joins a lineup of Stifel athletes that includes Mikaela Shiffrin, Jessie Diggins, and Alex Ferreira. Stifel is also a proud partner of the U.S. Ski Team, the St. Louis Cardinals, and other major sports entities.
