The Investor
06 Oct 2026, 17:31
First Citizens Launches Innovation Banking Brand, Replacing Silicon Valley Bank Technology & Healthcare Division
First Citizens Bank, a unit of First Citizens BancShares (NASDAQ: FCNCA), has officially launched First Citizens Innovation Banking, its new brand focused on serving startups, high-growth companies and investors across the technology and healthcare sectors.
The business was formerly Silicon Valley Bank’s Technology & Healthcare Banking division and builds on more than 40 years of experience serving the innovation economy. First Citizens also launched First Citizens Fund Banking to support private equity and venture capital clients.
The bank said the rebrand is intended to combine Silicon Valley Bank’s sector expertise and client relationships with the broader scale and resources of First Citizens. The company is supporting the launch with a new marketing campaign called “Where Silicon Valley Banks.”
First Citizens Innovation Banking will continue providing specialized commercial banking solutions to technology, life sciences and healthcare companies in the U.S., while also supporting international companies with U.S. banking needs.
First Citizens acquired Silicon Valley Bank in 2023 and has since been integrating and repositioning the business within its broader banking platform. The company said investment in the innovation banking franchise remains a long-term strategic priority.
First Citizens Bank, a unit of First Citizens BancShares (NASDAQ: FCNCA), has officially launched First Citizens Innovation Banking, its new brand focused on serving startups, high-growth companies and investors across the technology and healthcare sectors.
The business was formerly Silicon Valley Bank’s Technology & Healthcare Banking division and builds on more than 40 years of experience serving the innovation economy. First Citizens also launched First Citizens Fund Banking to support private equity and venture capital clients.
The bank said the rebrand is intended to combine Silicon Valley Bank’s sector expertise and client relationships with the broader scale and resources of First Citizens. The company is supporting the launch with a new marketing campaign called “Where Silicon Valley Banks.”
First Citizens Innovation Banking will continue providing specialized commercial banking solutions to technology, life sciences and healthcare companies in the U.S., while also supporting international companies with U.S. banking needs.
First Citizens acquired Silicon Valley Bank in 2023 and has since been integrating and repositioning the business within its broader banking platform. The company said investment in the innovation banking franchise remains a long-term strategic priority.
