European Investor
16 Apr 2026, 20:25
Bankinter has launched a generative AI-powered WhatsApp assistant, becoming the first bank in Spain to introduce such a solution on the platform.
The assistant, part of the bank’s “AI First” strategy, allows both customers and non-customers to ask questions in natural language and receive fast, multilingual responses based on publicly available information. Available 24/7, the tool enhances digital customer service while maintaining strict data privacy, as it does not access personal data or perform banking transactions.
Bankinter said the initiative strengthens its digital engagement capabilities and improves user experience on one of its most widely used communication channels, which already handles over 70,000 customer inquiries annually.
The assistant, part of the bank’s “AI First” strategy, allows both customers and non-customers to ask questions in natural language and receive fast, multilingual responses based on publicly available information. Available 24/7, the tool enhances digital customer service while maintaining strict data privacy, as it does not access personal data or perform banking transactions.
Bankinter said the initiative strengthens its digital engagement capabilities and improves user experience on one of its most widely used communication channels, which already handles over 70,000 customer inquiries annually.