WS Investor
07 Apr 2026, 19:24
National Football League and U.S. Bancorp announced a multi-year partnership focused on banking and wealth management services.
Under the agreement, U.S. Bank will become an official bank and wealth management sponsor of the NFL, including serving as the presenting sponsor of the Super Bowl MVP Award starting with Super Bowl LXI and supporting NFL FLAG Championships.
The partnership will also emphasize financial education for players through U.S. Bank’s Financial Edge program, aimed at helping athletes manage finances during and after their careers.
Both organizations said the collaboration builds on a more than 20-year relationship and will expand into community initiatives and financial empowerment programs.
Business Wire
Under the agreement, U.S. Bank will become an official bank and wealth management sponsor of the NFL, including serving as the presenting sponsor of the Super Bowl MVP Award starting with Super Bowl LXI and supporting NFL FLAG Championships.
The partnership will also emphasize financial education for players through U.S. Bank’s Financial Edge program, aimed at helping athletes manage finances during and after their careers.
Both organizations said the collaboration builds on a more than 20-year relationship and will expand into community initiatives and financial empowerment programs.
Business Wire