Global Finance News
30 Jan 2026, 14:23
Maserati has unveiled the MCPURA Cielo FROZEN MAGMA, a one-off bespoke supercar created through its Fuoriserie customization program, at The I.C.E. 2026 event in St. Moritz. The model made its debut on Switzerland’s iconic frozen lake, combining high-performance driving with an exclusive winter setting.
The MCPURA Cielo FROZEN MAGMA features an iridescent “Ai Aqua Rainbow” body color that shifts under light, contrasted with bespoke glossy orange accents, black aerodynamic elements, and 20-inch Cyclonic Fuoriserie wheels. Inside, the cabin is finished in black Alcantara with orange stitching, carbon-fiber trim, and a dedicated badge certifying it as a “ONE OF ONE” creation.
Powered by Maserati’s 630 hp V6 Nettuno engine, the bespoke model includes carboceramic brakes, a suspension lifter, advanced driver assistance systems, and a premium Sonus Faber audio setup. The unveiling forms part of the “Year of the Trident,” celebrating 100 years of Maserati’s logo and motorsport heritage, with several modern and historic Maserati models showcased and driven on the frozen lake during the event.
The MCPURA Cielo FROZEN MAGMA features an iridescent “Ai Aqua Rainbow” body color that shifts under light, contrasted with bespoke glossy orange accents, black aerodynamic elements, and 20-inch Cyclonic Fuoriserie wheels. Inside, the cabin is finished in black Alcantara with orange stitching, carbon-fiber trim, and a dedicated badge certifying it as a “ONE OF ONE” creation.
Powered by Maserati’s 630 hp V6 Nettuno engine, the bespoke model includes carboceramic brakes, a suspension lifter, advanced driver assistance systems, and a premium Sonus Faber audio setup. The unveiling forms part of the “Year of the Trident,” celebrating 100 years of Maserati’s logo and motorsport heritage, with several modern and historic Maserati models showcased and driven on the frozen lake during the event.